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This daily email, compiled by ASCAP Board member, music publisher and songwriter Dean Kay, cuts through the media clutter to bring you links to the most relevant news and commentary on the rapidly evolving music industry and how it affects your future livelihood. Now the ASCAP Daily Brief can be accessed on the Headlines page of ASCAP.com and in the ASCAP RSS Feed.
When CONSUMERS and CREATORS are happy
everyone in the middle will have gotten digital distribution right
Matching Fans to Music Tops Record Industry Agenda
By Audrey Stuart -- "Music is about recommendations...with a library of 14 million songs, it would take 100 years to listen to all the songs..." said Scott Bagby of Rdio. This is where social media step in.
Facebook: "There's a New Currency. It's the Number of People Sharing Your Music..."
By Paul Resnikoff -- The question now is whether this social currency translates into actual currency, ie, the kind you can spend.
[Show me the money!]
Facebook's Users Have Shared 5B Songs Since F8
By Janko Roettgers
For the Future of YouTube Ads, It's All About Context
By Mike Isaac -- To slap a branded ad on a piece of user-generated content in YouTube's early days, frankly, was a risky business proposition. For advertisers today, however, there is strength in dog and cat b-roll. It's about context, not content.
Google Defends New Privacy Policy to Congress
By Jessica Guynn -- Google has been facing questions about changes it plans to make to its privacy policy that affects how it handles the data it collects from people around the globe. Some of those questions have come from Congress who question if Google is sacrificing its users to boost its online advertising business as it pushes into new areas such as social networking and mobile devices.
Mobile Music Ad Dollars Are Growing
By Jennifer Lane -- Mobile ad dollars are growing, according to eMarketer. As smartphone usage expands, revenues from the ad-supported component of mobile music, games and videos alone will grow 52.7% this year to $433.8 million.
Embracing the Mothers of Invention
By David Pogue -- Kickstarter is a place for creative people to get enough start-up money to get their projects off the ground. But here's the part I had trouble understanding: These are not investments. If you make a pledge, you'll never see your money again, even if the play, movie or gadget becomes a huge hit.
How The 80/20 Rule Applies To Your Social Media Strategy
By Hisham Dahud -- If you're only using your social media assets for self-promotion (i.e. band news, show announcements, links to buy music + merchandise, etc.), then you're missing the entire point of social media. It's called social media for a reason.
The Untold Story Of Two Early Facebook Investors
By Tomio Geron
RUSSIA: Russian Facebook Clone Liable for Copyright Infringement
CMUwebsite.com -- A Russian social networking company has been found liable for copyright infringement over the music element to its service, after a lawsuit pursued by Russian music companies SBA Publishing and SBA Production.
Study: Merchandising and Branding Are Irrelevant to Most Artists...
By Paul Resnikoff -- There's more opportunity than ever -- in the history of the world -- for artists to sell merchandise and monetize their brands. The only problem is that very few artists are making any money from these non-traditional sources. Or, even pursuing the possibilities.
18 Music Apps from Music Hack Day Cannes
By Eliot Van Buskirk
The World's First Computer Password? It Was Useless Too
By Robert McMillan
VIDEO: AT&T Customers Rave About the First Public Cell Network, 1979
By Abraham Hyatt
DEAN KAY
Dean Kay has been at the helm of some of the most highly respected and forward thinking music publishing companies in the world, first as COO of the Welk Music Group, then as President/ CEO of the US division of the PolyGram International Publishing Group, and now as President/CEO of his own precedent setting venture, Lichelle Music Company. Prior to his involvement in publishing, he was a successful songwriter, having had hundreds of his compositions recorded - including "That's Life" by Frank Sinatra. Mr. Kay has been a member of the Board of Directors of ASCAP since 1989 and is Chairman of its New Technologies Committee. He is also on the Board of the National Music Publishers Association (NMPA).
The ASCAP Daily Brief-Powered by The Dean's List is intended as a guide to direct music professionals to key articles about issues facing the entertainment industry. Recipients are encouraged to read further about the issues by accessing the complete article through the links provided. Author attribution is provided with each article, and none of the links allow readers to by-pass subscription archive gateways. Please note that all editorial comments are indicated in brackets. Questions? Comments? Please Contact Us